DNP Photo Imaging Europe Announces Tour de France Partnership
DNP becomes Technical Parter of Tour de France 201614/06/2016
DNP Photo Imaging Europe and Amaury Sport Organisation (A.S.O.) which owns the Tour de France, announced the signing of a partnership that makes DNP Photo Imaging Europe become the Technical Partner of 2016 Tour de France 2016.
The 21-stage 2016 Tour de France covers 3,519 kms, and finishes in Paris on the Champs Elysees on 24 July. DNP Photo Imaging Europe will offer their innovative photography printing solutions for the V.I.Ps and visitors of the Tour de France on the 21 stages.
Beginning in July 2016 at the Tour de France, DNP Photo Imaging Europe will partner with A.S.O. to bring their 140 years’ printing expertise to provide the best photo printing solution to the millions of cycling fans from around the world at the departure, arrival and halfway point, as well as unique photo memories of the day printed onsite on each stage.
The Kiosk Party Print, a new concept for the event photo marketing, will be set up for the Tour de France 2016. Spectators have the opportunity to take selfie, print them onsite immediately and share these unique memories on social networking service.
Both organisations’ common aim is to help public to capture their best moments on the tour and to turn treasured memories into memorable treasures.
Yann Le Moenner, CEO of A.S.O, said; “The fit between DNP Photo Imaging Europe and A.S.O is a natural one with both sharing a passion to innovate in whatever we do, combined with a unique style and approach. It is a great privilege for A.S.O to partner with DNP, one of the largest printing technologies companies in the world. It means a lot for A.S.O to have secured their support in our efforts to boost 2016 Tour de France”.
Roch Hollande, President of DNP Photo Imaging Europe, said: "This is a very important partnership for DNP Photo Imaging Europe. Our company is proud to enhance the Tour de France and its numerous public with our printing and event photography know-how. At the same time, we are delighted be able to make a difference to the cycling fans by providing them with a richer unique photo memory printing and sharing experience".
Founded in Japan in 1876, Dai Nippon Printing (DNP) is the pioneer of dye-sublimation printing and one of the world's largest comprehensive printing companies with approx. 40,000 employees worldwide. DNP Photo Imaging Europe whose European head office is located in the Paris region, France, is providing printers and photofinishing solutions to the European and North African markets. They target photo specialists, mass retailers, photo studios and event photographers through their distribution network in more than 40 countries. http://www.dnpphoto.eu.
About Amaury Sport Organisation
Amaury Sport Organisation is a company that owns, designs and organizes top international sporting events. Specialised in the ‘non-stadia’ events, it has in-house knowledge of professions linked to organization, media and sales of sports events. A.S.O. organises 270 days of competition per year, with 70 events in more than 20 countries. A.S.O. is involved in 5 major sports including cycling with Le Tour de France, motor sports with Le Dakar, golf with the Open de France, sailing with Le Tour de France à la Voile and mass events with the Schneider Electric Marathon de Paris.
Amaury Sport Organisation is a subsidiary of the Amaury Group, media and sport group that owns the newspaper L’Equipe.
More information on the Tour de France on www.letour.fr.